媒体类话题涵盖广告、新闻、社交媒体等方面，近年来考得越来越多——毕竟我们每天都泡在媒体里。
这类话题的特点是：贴近生活，但需要能够从多角度分析利弊。
| 英文表达 | 中文 | 用法 |
|---|
| inform consumers about products | 向消费者介绍产品 | "Advertisements inform consumers about new products and services." |
| provide choices | 提供选择 | "Advertising provides consumers with more choices." |
| compare goods, services and prices | 比较商品、服务和价格 | "Consumers can compare goods and prices through ads." |
| stimulate economic activity | 刺激经济活动 | "Advertising stimulates economic activity by boosting consumption." |
| creative and entertaining | 有创意和娱乐性 | "Many advertisements are creative and entertaining." |
| 英文表达 | 中文 | 用法 |
|---|
| misleading information | 误导性信息 | "Advertisements often contain misleading information." |
| false/deceptive advertising | 虚假广告 | "False advertising should be strictly regulated." |
| exaggerate product benefits | 夸大产品好处 | "Ads often exaggerate product benefits to attract buyers." |
| create artificial needs | 制造人为需求 | "Advertising creates artificial needs that lead to overconsumption." |
| promote consumerism | 促进消费主义 | "Advertising promotes consumerism and materialistic values." |
| target vulnerable groups | 针对弱势群体 | "Some advertisers deliberately target vulnerable groups." |
| 英文表达 | 中文 | 用法 |
|---|
| impressionable | 易受影响的 | "Children are impressionable and easily influenced." |
| lack the ability to distinguish | 缺乏分辨能力 | "Young children lack the ability to distinguish ads from entertainment." |
| pester power | 缠着父母买东西的力量 | "Advertisers exploit pester power to increase sales." |
| promote unhealthy food | 推广不健康食品 | "Many ads promote unhealthy food to children." |
| regulate/ban advertising to children | 监管/禁止儿童广告 | "Several countries regulate advertising to children." |
| 词汇 | 含义 | 范文原句 |
|---|
| cognitive vulnerability | 认知脆弱性 | The primary argument centres on children's cognitive vulnerability. 18 针对儿童的广告是否应该被禁止 |
| take at face value | 字面理解/信以为真 | Young children take advertising claims at face value and lack the scepticism that comes with maturity. |
| celebrity endorsements | 名人代言 | Advertisers use cartoon characters and celebrity endorsements to create emotional connections. |
| pester | 纠缠，不断要求 | Children pester their parents for advertised items. |
| materialistic values | 物质主义价值观 | Children develop materialistic values from an early age. |
| childhood obesity epidemic | 儿童肥胖流行病 | Unhealthy food ads contribute to the childhood obesity epidemic. |
| 英文表达 | 中文 | 用法 |
|---|
| stay connected with friends and family | 与亲友保持联系 | "Social media helps people stay connected across distances." |
| share information instantly | 即时分享信息 | "Users can share information instantly with millions." |
| build online communities | 建立网络社区 | "People build online communities around shared interests." |
| platform for self-expression | 自我表达的平台 | "Social media provides a platform for self-expression." |
| networking opportunities | 社交机会 | "Platforms offer valuable networking opportunities." |
| access to diverse perspectives | 接触多元观点 | "Users gain access to diverse perspectives worldwide." |
| 词汇 | 含义 | 范文原句 |
|---|
| maintain friendships across distances | 跨越距离维持友谊 | Social media enables young people to maintain friendships across distances. 17 社交媒体对青少年的影响 |
| find communities of shared interests | 找到志同道合的社区 | Users can find communities of people who share their interests. |
| access support networks | 获得支持网络 | Those who feel isolated can access support networks that may not exist locally. |
| foster civic participation | 促进公民参与 | Social media fosters civic participation from an early age. |
| genuinely empowering | 真正赋能的 | For many, these platforms have been genuinely empowering. |
| 英文表达 | 中文 | 用法 |
|---|
| social media addiction | 社交媒体成瘾 | "Social media addiction affects productivity." |
| cyberbullying | 网络霸凌 | "Cyberbullying has become a serious problem." |
| spread of misinformation | 错误信息传播 | "Social media accelerates the spread of misinformation." |
| privacy concerns | 隐私问题 | "Privacy concerns are growing among users." |
| reduce face-to-face interaction | 减少面对面交流 | "Online communication reduces face-to-face interaction." |
| create echo chambers | 制造信息茧房 | "Algorithms create echo chambers that reinforce biases." |
| FOMO (fear of missing out) | 错失恐惧症 | "FOMO drives compulsive social media checking." |
| superficial relationships | 肤浅的关系 | "Online friendships are often superficial." |
| 词汇 | 含义 | 范文原句 |
|---|
| ubiquity | 无处不在 | This ubiquity brings both opportunities and risks. 17 社交媒体对青少年的影响 |
| curated highlight reels | 精心策划的精彩集锦 | Anxiety is driven by curated highlight reels of others' lives. |
| engineered to maximise engagement | 设计来最大化参与度 | Platforms are engineered to maximise engagement, making them addictive. |
| pervasive | 普遍的 | Cyberbullying has become pervasive. |
| digital footprints | 数字足迹 | Young users may not understand the implications of their digital footprints. |
| displaces | 取代 | Time spent scrolling displaces sleep, exercise, and face-to-face interaction. |
| 英文表达 | 中文 | 用法 |
|---|
| keep the public informed | 让公众知情 | "News media keep the public informed about important issues." |
| freedom of the press | 新闻自由 | "Freedom of the press is essential for democracy." |
| hold governments accountable | 监督政府 | "Investigative journalism holds governments accountable." |
| raise awareness of issues | 提高对问题的认识 | "News reports raise awareness of social issues." |
| shape public opinion | 塑造公众舆论 | "Media has the power to shape public opinion." |
| 英文表达 | 中文 | 用法 |
|---|
| biased reporting | 偏见报道 | "Biased reporting undermines public trust." |
| sensationalism | 耸人听闻 | "Sensationalism attracts viewers but distorts truth." |
| fake news / misinformation | 假新闻/错误信息 | "Fake news spreads faster than fact-checks." |
| invasion of privacy | 侵犯隐私 | "Paparazzi represent an invasion of privacy." |
| media manipulation | 媒体操纵 | "Media manipulation can sway election results." |
| click-bait | 标题党 | "Click-bait headlines prioritise clicks over accuracy." |
| 英文表达 | 中文 | 用法 |
|---|
| media literacy | 媒体素养 | "Media literacy should be taught in schools." |
| critical thinking | 批判性思维 | "Critical thinking helps people evaluate information." |
| verify information | 核实信息 | "Always verify information before sharing." |
| distinguish fact from opinion | 区分事实与观点 | "Readers should distinguish fact from opinion." |
| digital citizenship | 数字公民素养 | "Digital citizenship includes responsible online behaviour." |
| 基础表达 | 高级替换 |
|---|
| advertisement | commercial, ad campaign, promotional content |
| news | media coverage, journalism |
| social media | social networking platforms |
| influence | shape, mold, sway |
| bad | harmful, detrimental, adverse |
| popular | widespread, prevalent, ubiquitous |
| children | young users, minors, adolescents |
| problem | concern, issue, challenge |
点击查看答案
- cognitive vulnerability
- take... at face value
- engineered to maximise engagement
- neither wholly... nor wholly
- digital literacy
